At a time when digitization is advancing rapidly, many dream of starting their own media company. But how does the entry into the media industry succeed, and what factors are crucial for success?
From the idea to the business plan
Every successful entrepreneur will confirm: A good idea alone is not enough. It takes a solid business model, a clear vision and a strategy to turn that vision into reality. Thomas Wolf, the brains behind the successful news platform DieSachsen.de and an expert with over 20 years of experience in the media and technology industry, emphasizes the importance of sound entrepreneurial know-how. In his publizer® MasterClass, he imparts precisely this knowledge to aspiring media entrepreneurs.