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News for Social media

Every Instagram post leaves a digital trail. Researchers from Dresden have analyzed 66 million social media posts and created a map that shows where Germans go to relax and where tourists go. The results help to better protect natural areas and bring planning closer to people's needs.

Saxon authorities try out new social networks

Advertising for training or information about a flood - social networks are indispensable for many Saxon authorities. They are also breaking new ground to attract young people. | more

Native ads on news portals are informative and click-worthy

Native ads and advertorials are probably the forms of advertising with the greatest potential in Germany. Combined with SEO and social media, this potential is still growing. | more

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