The Colditz-based nutritional product manufacturer Anona expects demand for fitness bars and nutritional supplements to increase over the next few years. "The market will continue to grow," said Co-Managing Director Matthias Dietzsch. The Colditz-based company wants to benefit from this and is aiming for consistent sales growth.
Anona officially opened the expansion of its Plant 2 on Friday. According to the company, 16 million euros were invested in the plant. A new 2500 square meter production area has been created. Anona operates three plants in the small town of Colditz in the district of Leipzig, where fitness, sports and lifestyle products as well as soft ice cream powder are produced.
Except for the soft ice cream, which is sold under the Anona brand, the company develops and produces exclusively for private labels. This means that the bars and powders can be found under other brand names on the shelves of supermarkets, drugstore chains or discounters. According to Anona, it supplies customers in 30 countries.
