Unicorns, horses and dinosaurs are persistently found on the school bags of new school starters, as are soccer, cars and police. But when tens of thousands of first-graders soon receive their eagerly awaited school bags for school enrolment, there will also be new motifs on them.
"The gaming theme is becoming more present," says Christiane Beck from manufacturer Nestler in the Erzgebirge. Custom-made products with a picture of the first day of school and the start date are also in greater demand.
Manufacturers such as Nestler or Roth in Lichtentanne near Zwickau develop a number of new motifs in different designs every year. This is because there are several school cones for every new school starter - often for guests or to decorate the first day of school party.
In addition to the evergreens, which are redesigned again and again, it is also important to track down new trends. The success of movies plays a major role in this.
