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"Taiwan meets Saxony" - new film series on social media

"Taiwan meets Saxony" - new film series on social media
The Saxon State Chancellery is looking to Taiwan with its image campaign 'So geht sächsisch! / Photo: Sebastian Kahnert/dpa
From: DieSachsen News
Some things are easy to explain - such as the fact that garbage trucks in Taiwan signal their arrival with a Beethoven melody. Or that Saxon quark dumplings are just as delicious as baozi.

The image campaign "So geht sächsisch" ("That's Saxon") is turning its attention to the Far East. Under the slogan "Taiwan meets Saxony", the campaign is now promoting cultural understanding between the island and the Free State. "In eight clips, which are played out on Instagram, TikTok and LinkedIn, children explain the traditions of Taiwan in an entertaining way - in the style of the well-known 'Dingsda' television program," the State Chancellery in Dresden announced.

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Children with roots in Taiwan talk about their old homeland

The young protagonists Anna and Otto, Fenja and Chin-Hsi Chen - all with Taiwanese roots - talk about delicious food, colorful festivals with lights and dragons and old traditions, among other things. In this way, viewers will get to know Taiwan step by step and discover that there are also similarities between the two countries.

Saxony and Taiwan have a close partnership

"Saxony and Taiwan have enjoyed a close partnership for many years - both economically and culturally. With the establishment of TSMC in Dresden, this connection is gaining further momentum and international appeal," emphasized Minister President Michael Kretschmer (CDU). This makes it all the more important to strengthen cultural exchange in addition to economic cooperation. Formats such as "Taiwan meets Saxony" could arouse curiosity, promote understanding and connect people from different cultures.

The Taiwanese company TSMC is the world's largest contract manufacturer for semiconductors and chips and is currently building a semiconductor plant in Dresden with other companies, which is due to go into operation in 2027.

Many cultural activities in Dresden

Saxony is once again drawing attention to the activities of the Taiwanese community in the Free State with the mini-series of clips. For example, "Taiwan Culture Month" will be celebrated in June. Various Taiwanese cultural institutions will be presenting music, dance, film, art and culinary delights, bringing the Pacific island republic to life in Saxony. From June 12 to 15, the international guest performance series "Taiwan Moves" will take place at the Festspielhaus Hellerau.

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