Saxon dialect should no longer be the cause of ridicule and malice. Under the slogan "Saxon for everyone!", the Free State wants to present the various dialects of the population in a humorous way in a campaign and at the same time promote the federal state.
"With the new campaign, we want to celebrate our dialect. Because it is a part of Saxon identity and means home, pride, familiarity and diversity," explained Minister President Michael Kretschmer (CDU). In his opinion, there is no such thing as a single Saxon dialect. The dialects are as diverse as the regions.
"But what unites us all: We love our dialect. We carry it in our hearts and confidently on our tongues. It is important to preserve this richness," says Kretschmer.
